Multichannel Direct Response Marketer, Content Marketer, Writer
I’m David Cross, an experienced content marketer, multichannel marketer, and AI content innovator
I’ve helped large and small B2C and B2B businesses and nonprofits in over 20 countries start, grow, and scale their presence, online and offline, for almost 30 years. My skills include:
- Multichannel content marketing strategy and implementation that engages customers and prospects.
- Multichannel marketing, online and offline.
- Copywriting including engaging lift notes, drip sequences, and longer form articles with good SEO.
- Lifecycle marketing including onboarding, segmentation, and monetization.
- The creative, persuasive, and natural use of AI in marketing.
I’m skilled at understanding customers and human psychology and can bring a wide range of marketing initiatives to get your message across. This means that your customers and prospects are more engaged, buy more, and refund less.
Experience
A selection of my experience
My Services
I offer services in three main areas, although if there is something you or your business needs,
please get in touch because if I am unable to help you I may know of someone who can.
Endorsements
The following are a selection of testimonials from clients and companies with whom I’ve worked.
I have found David’s knowledge and experience unmatched in the industry. Without David’s expertise and guidance for the past 7 years, we would not be nearly as successful as we are.
He knows not only what’s working today… but what’s going to work tomorrow. That pioneering, “never resting on his laurels” attitude gives me and my company the edge I’m looking for.
You have been consistently generous to our side in the number of hours you have billed compared to other contractors…they always seem low to me vs what we are getting from you.
We have always been impressed by David’s creativity, and his ability to find multiple marketing approaches. He is an excellent copywriter, always displaying great sensitivity to customer needs, and has helped us greatly with marketing.
Your expertise and the generous and engaging manner with which you share that information is phenomenal. We really could not have done this event without you…And hope we can count on your guidance and participation next year!
David has shown us new ways to bring-in real-time cost data from our paid search campaigns. This creates powerful new reporting for our customer acquisition efforts.
Beyond his many skills and accomplishments, David was an extraordinary leader. His warm personality, coupled with a strong sense of responsibility, created a nurturing environment that fostered collaboration.
Our business would not be where it is today had it not been for your experience at a critical time in our growth. You provided intelligence and resources that led to millions of dollars of revenue, doing so with grace and friendship.
David must appreciate it is not always his turn to address the class!
(My 3rd grade teacher)
David is a superb marketer who never loses touch with the underlying strategies that make any marketing effective, regardless of the marketing medium.
David Cross – fan-damn-tastic. His genius singlehandedly helped us to raise readership and profits by 40% – and fast too! Simply one of the best.
Contact Me
Drop me a short message and let’s speak more about your business.
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